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Electorate Perception of Naira Redesign on Social Media and Its Implication on Vote Buying in the 2023 Presidential Election in Anambra State, Nigeria

Received: 20 November 2023     Accepted: 21 December 2023     Published: 23 January 2024
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Abstract

This study examined the electorate perception of naira redesign on social media and its implications on vote buying in the 2023 presidential election. The study adopted survey research design with questionnaire as instrument of measurement. The sample of the study of 400 respondents was selected from the population of 2,656,437 registered voters in Anambra state through multi-stage technique. The work is hinged on the perception theory and reciprocal theory. The result of the study revealed that Anamabra state electorate followed the naira redesign, vote buying in the 2023 presidential election on social media; attitude of the Anambra state electorate towards vote buying in the 2023 presidential election is that they like it; electorate perception of cash redesign during the 2023 presidential election is that it was a design to frustrate vote buying by political parties and political office seekers; the impact of naira redesign on 2023 presidential election in Anambra state was paucity of naira note; the major implication of naira redesign of vote buying in the 2023 presidential election in Anambra state was that it gave rise to voting in line with electoral candidate’s character, competence and capacity. The study concludes that naira redesign minimized vote buying with its implication that electorates voted in line with their conscience and the candidate’s characters, competence and capacity. We therefore suggest that beside naira redesign, government should always device authentic means to eradicate or eliminate the incidence of vote buying and other electoral malpractices. Electoral laws should be made more stringent in dealing with the menace of vote buying.

Published in Social Sciences (Volume 13, Issue 1)
DOI 10.11648/j.ss.20241301.11
Page(s) 1-7
Creative Commons

This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited.

Copyright

Copyright © The Author(s), 2024. Published by Science Publishing Group

Keywords

Electorate Perception, Naira Redesign, Vote Buying, Electoral Malpractice, 2023 Presidential Election, Participatory Democracy

References
[1] Mantenga. (2018). Practice and perils of vote buying in Nigerians recent elections. accord,org,za From: https://www.accord.org.za
[2] Onuha, F. C and Ojo, J (2018). Practice and Perils of vote buying in Nigeria’s Recent Elections. Conflict Trends. Issue 3: 21-29.
[3] Nwangwu, E., Udegbunam, K., and Nnamani, R (2022). Vote buying during 2015 and 2019 general elections: Manifestation and implications on democratic development in Nigeria, Cogent Social Science, 8 (1) Doi: 10.1080/23311886.2021.1995237.
[4] Aguebor, O. L, Ezekiel, S. A and Emeke, P. N (2023). Coverage of New Central Bank of Nigeria Policy on Redesigned Naira Notes by Select Mainstream Newspapers in Nigeria. International Journal of Arts, Humanities and Management Studies (IJAHMS) 9 (10): 25-39.
[5] Awi, A. (2023a). Cash politics impact on currency redesign policy in Nigerian’s 2023 presidential election. Available from: https://www.bsg.ox.ac.uk/blog/cash-politics-impact-currency-redesign-policy-nigerias-2023-general-election [Accessed 6 August 2023]
[6] Chris, R, (2013). A fundamental analysis comparison of web-only advertisements and traditional television advertisements from the 2004 and 2008 presidential campaign. Journalism & Mass Communication Quarterly, 90 (1) 23-38.
[7] Poopola, M. (2015). The political power of social media: Technology, the public sphere and political change. Foreign Affairs (90) 1 ProQuest Web.
[8] Awi, A. (2023b). Cash politics: The impact of the currency redesign policy on Nigeria’s 2023 general election. Available from: https://www.bsg.ox.ac.uk/blog/cash-politics-impact-currency-redesign-policy-nigerias-2023-general-election [Accessed 6 August 2023]
[9] Berelson, B., & Steiner, G. (1964). Human behavior: an inventory of scientific findings. Harcourt Brace Jovanovich, New York, 239.
[10] Bennet, B. M., Hoffman, D and Prakash, C. (1989). Observer mechanics: A formal theory of perception. Academic Press.
[11] Anaeto, S., Onabanjo, O and Osifeso (2008). Models and theories of communication. USA: African Renaissance Incorporated.
[12] Singh, A. (2018) {ed}. An overview of the reciprocal determinism concept with examples. Psychologenie.
[13] Judith Rich Harris (1998). The Nurture Assumption: Why Children turn out the way they do. USA: The Free Press.
[14] Asika, N. (2005). Research methodology in behavioural science. Longman Nigeria Ltd.
[15] Owuamalam, E (2012). Data analysis and research project writing. Top Class Agencies Ltd.
[16] Independent National Electoral Commission (2023). Available from: https://www.inecnigeria.org [Accessed 3,July 2023]
[17] Ezinwa, C., Ngwu, C., Odii, C., and Ekwe, O. (2016). Perceived Influence of Hate Campaign on the voting Behaviour of Nigerian Electorates in 2015 General Elections. Des Wilso (ed). Mass media and the electoral process in Nigeria. African Council for Communication Education.
[18] Pillah, T. P (2023). Currency and Monetary Policy of Nigeria: An Evaluation. International Journal of Public Administration and Management Research, 8 (4): 46-53.
Cite This Article
  • APA Style

    Anunike, O. W., Ifegwu, A. N., Anunike, B. C. (2024). Electorate Perception of Naira Redesign on Social Media and Its Implication on Vote Buying in the 2023 Presidential Election in Anambra State, Nigeria. Social Sciences, 13(1), 1-7. https://doi.org/10.11648/j.ss.20241301.11

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    ACS Style

    Anunike, O. W.; Ifegwu, A. N.; Anunike, B. C. Electorate Perception of Naira Redesign on Social Media and Its Implication on Vote Buying in the 2023 Presidential Election in Anambra State, Nigeria. Soc. Sci. 2024, 13(1), 1-7. doi: 10.11648/j.ss.20241301.11

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    AMA Style

    Anunike OW, Ifegwu AN, Anunike BC. Electorate Perception of Naira Redesign on Social Media and Its Implication on Vote Buying in the 2023 Presidential Election in Anambra State, Nigeria. Soc Sci. 2024;13(1):1-7. doi: 10.11648/j.ss.20241301.11

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  • @article{10.11648/j.ss.20241301.11,
      author = {Ogonna Wilson Anunike and Agwu Nduka Ifegwu and Blessing Chimadika Anunike},
      title = {Electorate Perception of Naira Redesign on Social Media and Its Implication on Vote Buying in the 2023 Presidential Election in Anambra State, Nigeria},
      journal = {Social Sciences},
      volume = {13},
      number = {1},
      pages = {1-7},
      doi = {10.11648/j.ss.20241301.11},
      url = {https://doi.org/10.11648/j.ss.20241301.11},
      eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.ss.20241301.11},
      abstract = {This study examined the electorate perception of naira redesign on social media and its implications on vote buying in the 2023 presidential election. The study adopted survey research design with questionnaire as instrument of measurement. The sample of the study of 400 respondents was selected from the population of 2,656,437 registered voters in Anambra state through multi-stage technique. The work is hinged on the perception theory and reciprocal theory. The result of the study revealed that Anamabra state electorate followed the naira redesign, vote buying in the 2023 presidential election on social media; attitude of the Anambra state electorate towards vote buying in the 2023 presidential election is that they like it; electorate perception of cash redesign during the 2023 presidential election is that it was a design to frustrate vote buying by political parties and political office seekers; the impact of naira redesign on 2023 presidential election in Anambra state was paucity of naira note; the major implication of naira redesign of vote buying in the 2023 presidential election in Anambra state was that it gave rise to voting in line with electoral candidate’s character, competence and capacity. The study concludes that naira redesign minimized vote buying with its implication that electorates voted in line with their conscience and the candidate’s characters, competence and capacity. We therefore suggest that beside naira redesign, government should always device authentic means to eradicate or eliminate the incidence of vote buying and other electoral malpractices. Electoral laws should be made more stringent in dealing with the menace of vote buying.
    },
     year = {2024}
    }
    

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    T1  - Electorate Perception of Naira Redesign on Social Media and Its Implication on Vote Buying in the 2023 Presidential Election in Anambra State, Nigeria
    AU  - Ogonna Wilson Anunike
    AU  - Agwu Nduka Ifegwu
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    JO  - Social Sciences
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    UR  - https://doi.org/10.11648/j.ss.20241301.11
    AB  - This study examined the electorate perception of naira redesign on social media and its implications on vote buying in the 2023 presidential election. The study adopted survey research design with questionnaire as instrument of measurement. The sample of the study of 400 respondents was selected from the population of 2,656,437 registered voters in Anambra state through multi-stage technique. The work is hinged on the perception theory and reciprocal theory. The result of the study revealed that Anamabra state electorate followed the naira redesign, vote buying in the 2023 presidential election on social media; attitude of the Anambra state electorate towards vote buying in the 2023 presidential election is that they like it; electorate perception of cash redesign during the 2023 presidential election is that it was a design to frustrate vote buying by political parties and political office seekers; the impact of naira redesign on 2023 presidential election in Anambra state was paucity of naira note; the major implication of naira redesign of vote buying in the 2023 presidential election in Anambra state was that it gave rise to voting in line with electoral candidate’s character, competence and capacity. The study concludes that naira redesign minimized vote buying with its implication that electorates voted in line with their conscience and the candidate’s characters, competence and capacity. We therefore suggest that beside naira redesign, government should always device authentic means to eradicate or eliminate the incidence of vote buying and other electoral malpractices. Electoral laws should be made more stringent in dealing with the menace of vote buying.
    
    VL  - 13
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Author Information
  • Department of Mass Communication, Federal Polytechnic, Oko, Nigeria

  • Department of Public Administration, Federal Polytechnic, Oko, Nigeria

  • Department of Mass Communication, Chukwuemeka Odumegwu Ojukwu University, Uli, Nigeria

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